Matjaž Macuh – Nutritionist & Personal Trainer
Matjaž brings 15+ years of experience in sports nutrition and physical training. His role is not to turn you into an athlete, but to ensure your body and mind are in an optimal state for insight and creation.
Matjaž is currently pursuing his PhD in sports nutrition and works with high performers across the business and sports worlds. He lives by the principle of "acta non verba" (actions, not words), regularly putting himself into difficult situations not for hardship, but for the intentionality behind it. To gain strength, wisdom, clarity, and decisiveness through challenge.
He designs and co-leads the physical challenges, adapting in real-time to each participant's needs. Matjaž is not a drill sergeant; he will be your domestique, the indispensable team rider in cycling whose core role is to help their captain (you) achieve the best possible result.
Crucially, Matjaž teaches you how to scientifically fuel the creative process through proper nutrition. Physical activity boosts cognition via increased brain-derived neurotrophic factor (BDNF), an essential neurotrophin referred to as the brain's "fertilizer," while specific dietary components protect neurons, suppress neuroinflammation, and improve memory, learning, and cognitive function. It is vital to constantly fuel not only the muscles but also the brain and central nervous system.
Matjaž is present throughout the 48 hours for individual consultation and adaptation. He ensures we always operate at the edge of challenge without crossing into exhaustion, a fine line that enables growth without resulting in breakdown. His expertise ensures the physical element serves the real goal: your creation.